With more than 20 years of experience in IT distribution and digital marketing, I’ve witnessed the industry transform dramatically—long before the internet became mainstream and “direct mail” meant printed brochures delivered by post.
As the digital landscape evolved, I built my career in major IT corporates, leading marketing initiatives and navigating the shift toward online engagement. I later established and successfully sold my own ecommerce business before returning to Australia, where I expanded my expertise within a thriving digital marketing agency.
Today, I help businesses leverage the right platforms—whether Facebook, Google, LinkedIn, Instagram, Pinterest or email—to communicate clear, consistent messages that engage customers and achieve meaningful marketing outcomes. What I enjoy most is cutting through the digital noise to help small businesses understand what truly matters and attract the clients they most want to work with.
I have spent the past two decades supporting SMEs and startups to expand their reach and increase revenue through strategic social media and digital marketing.
Outside of work, I’m passionate about home renovation, especially using vintage and repurposed finds to create unique spaces. I also love spending time with friends over good food and drinks, and exploring new places whenever I get the chance to travel.
CALL 0428 608 920